What Bagpipes Are You? is a TikTok effect built in collaboration with New Yorker Ally Crowley-Duncan, aka Ally the Piper or @piper.ally. She has grown her audience of well over one million followers by democratizing knowledge of an objectively uncommon instrument in America. Her team and I worked together to put 8 different options together that have been featured in her videos, including a silly AI bagpipe and a sillier harmonica pipe, or to the uninitiated, a “hilariously Photoshopped” harmonica with a balloon on it.

Date Published: November 8, 2022