Dan Schenker2026-08-18T21:30:11-04:00

Strategy Meets Creativity

Growth Strategy for Creators & Small Businesses

Building brands can be fun, and I’ve done it a bunch!

I’ve worked with entrepreneurs, musicians, influencers, and household name brands to:

  • Build unique growth strategies that attract the right audience
  • Create digital experiences that keep people engaged
  • Deliver photography, social content, and copywriting that tell strong stories

When we work together, you can expect deep 1:1 strategy, a dash of humor, and being in your corner to help you stand out with your own brand voice.

Oh, and dogs love me. I think that should be good enough…right?

From the Blog

Lizz and Mark’s Fantasy Wedding in Sparta NJ

02/28/2020|Event Photography|

Two truly interesting people made the very end of 2019 that much more memorable by getting married at Mohawk House in Sparta, NJ. The bride, Lizz, is a theater nerd (in the absolute best way) and a bona fide world traveler, having lived basically everywhere you can think of. Her now husband, Mark, is an Eagle Scout and, probably just as impressively (maybe), a fan like myself of all-things comic book movies.

Caitlin and Kevin’s Backyard Branchville Wedding

10/03/2019|Event Photography|

If one moment can define Cait’s personality, it’s the moment that someone spilled a bright red, homebrew, cherry ale on her wedding dress... while we were walking to go take her portraits as a new bride.

If you gasped when you read that, you’re sharing the reaction that I and everybody else had seeing it live…

Bea’s 100th Birthday Party

06/22/2019|Event Photography|

Meet Beatrice Gillar, or Bea to you. Bea and her family celebrated her birthday at McLoone’s Boathouse in West Orange, NJ, just a short walk from the Turtle Back Zoo. You might know Bea as a published songwriter, a college graduate, trumpet player, mom, a grandmother, an aunt, cousin, friend, and now a centenarian.

This Sketchy App Converts B&W Photos to Color

02/21/2019|Photography|

I'll be honest: I full expected to download a virus when I found the Deep Color app on iOS. It was from an unknown developer, had no ratings, and I've always seen the inside of my head from rolling my eyes so hard at services that claim to "convert" black and white photos to color.

As I downloaded it, I thought to myself, "Cool, I'll get a new phone when this one inevitably gets fried or hacked." Then upon opening it, the app prompted me that it needed to download... something but didn't say what. "Cool," I thought again, "load that malware right on in."

George Sella Jr.’s 90th Birthday Party

11/10/2018|Event Photography|

CEO of a Fortune 500 company. Trustee Emeritus of Fairleigh Dickinson University. Captain of the Princeton football team, subject of a NY Times article, husband, father, grandfather… George Sella Jr.’s list of accomplishments seems endless.

About Me

Hi, I’m Dan Schenker—a creative strategist from New Jersey who helps businesses and creators make sense of complicated ideas and turn them into brands people actually connect with.

Over the years, I’ve worn a lot of hats: photographer, designer, marketer, copywriter, growth strategist, systems builder, and creative director. Those roles may seem unrelated on paper, but they’ve all been driven by the same goal—bringing clarity to complexity through thoughtful strategy and great storytelling.

I’ve had the opportunity to work with organizations including Google, Squarespace, and Looney Tunes, while also helping independent creators and small businesses build brands from the ground up. Whether the project is a global campaign or a local business, I approach it the same way: understand the people, solve the right problem, and create something worth sharing.

Believe it or not, I do things outside of work, too! I’m a dad, I love music, humor makes up most of my personality, and I’ll bring you a bagel if you ask nicely.

Find me here:

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